Biography

Dr. Fadi Makki is Lebanon’s Minister of State for Administrative Reform. An economist and pioneer of behavioral economics in the Middle East, who founded Nudge Lebanon and previously led the Behavioural Insights Unit at the organization committee for the FIFA World Cup Qatar 2022. He has served as Director General at the Ministry of Economy and Trade, advised governments and international organizations, and worked previously at Booz Allen Hamilton, Cisco, and as Partner and Director at the Boston Consulting Group. He also held academic roles at leading universities.

He holds a PhD from Cambridge University; graduate degrees from the London School of Economics and Hull; and BAs from AUB and the Lebanese University. He was named among the world’s 50 most influential individuals navigating disruption (Agile 50) by the World Economic Forum and Apolitical. He served as co-chair of the WHO’s Technical Advisory Group on Behavioral Insights for Health and was a member of the World Economic Forum’s Future Council for Behavioral Science

Ms. Perrine Posbic:

Perrine Posbic is a strategic business management and mental health expert with 19 years of experience across the private and public sector in various areas of work. Her diverse educational and professional background blends business and human resources management and global mental health. Since 2017, she has served as Operations Manager for Lebanon’s National Mental Health Programme, overseeing projects and activities, supporting the human resources management, and coordinating with external stakeholders to drive collaborative governance. She currently occupied the position of Deputy Director of the programme.